first impressions matter

 

When you hand a client, prospect, or a potential strategic partner your business card, brochure, flyer, or note card, you are putting your brand right in their hands. You have an opportunity to make an impression through touch that is not always possible when connecting online.

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You only have one opportunity to make a lasting first impression & you don’t want to risk it being a poor one due to unprofessional marketing pieces, or by confusing your audience with items that make it look like you're promoting completely different companies.

 

Each and every piece of branded marketing material, whether it is online or offline, should represent your brand, your promise, and your value authentically and consistently.